Fohm is a couple owned business that started in New York with a mission to change the way we clean our butts. Being a small business with a meteoric launch, Fohm approached us to update and streamline their Online shopping experience to future-proof them for their brand’s growth.

Antigeneric designed a completely bespoke Product shopping flow with automatic subscriptions. Additionally, AGSCO re-platformed and rebuilt Fohm’s site onto Shopify 2.0 built with a re-focused web experience designed for mobile shoppers.